It’s no mystery: the appeal of a Thanksgiving Turkey Trot is that it is an event the entire family can enjoy. Grandma and grandpa, aunts and uncles, all come into town and want to spend quality time together. Families look for fun, easy, organized events for the whole family, and quality time spent together shouldn’t be a hassle. On the biggest running day of the year, the stakes for Event Organizers are even higher. With the opportunity to showcase your business to thousands of people, it’s important that you provide a supreme experience for all involved. At Athlinks Services, it’s our job to help you.
Take it from one of our loyal customers, the Life Time Turkey Day 5k Minneapolis, which is celebrating its 30th year this Thanksgiving. With the right tools, partners, resources and creativity, they’ve built a community of Turkey Trotters who keep coming back for more, year after year. Perhaps it’s the iconic Minneapolis scenery, perks for participants at all race levels, ease of registration, or perhaps it’s all of these things done really well that ignites the holiday spirit in so many runners. We invite you to read our Industry Spotlight on the event that has become the staple Thanksgiving Day run in downtown Minneapolis.
A Race For Every Age
In addition to the original 5K race for the adults, the younger part of the flock can take part in the either the Youth 5K or the Plymouth Rock Ramble, which is new to the event this year.
Youth 5K: The Youth 5K is for participants 17 years old and under, who are ready to take on the full 5K distance. Entry to this tier comes at a discounted rate, and still receives all the bells and whistles of the event. Participants receive a participant shirt, Youth 5K Finisher Medal and are eligible for age group awards. Did we mention all participants have access to the Turkey Day Tailgate with warm apple cider, turkey bowling, football and corn hole games?
Plymouth Rock Ramble: New this year, the Plymouth Rock Ramble focuses on the littles in your family, kids ages 2-12. Again, without sacrificing any of the fun, the price is the only thing you’ll cut for this age group. Inspiring your little ones is just one of the many ways Life Time and the MN Turkey Trot are promoting healthy living from a young age. They make running fun for the whole family!
With the help of Athlinks Services, the Life Time Turkey Day 5K will be enabling different ways to register this year, making registration more convenient for Event Organizers and Participants alike.
- Online: Efficiently manage registration forms, teams, race changes, email communications, product questions, bib assignments, and more with Athlinks Services. With these tools, getting Athletes in and out of the registration process has never been more convenient or enjoyable. Bonus: If your Athlete needs to change their race distance, with ChronoTrack registration, allowing participants to make changes on their own is as simple as pie. We help you, help the people that drive your business.
- Onsite: If you had the opportunity to capture every registration possible, up to the last minute, wouldn’t you? With Athlinks Services onsite registration, you have that capability. In 2018, participant numbers for the Life Time Turkey Day 5K Minneapolis are expected to reach close to 9,000 participants. Should the race not sell out by Thanksgiving Day, getting those last minute Athletes to the start line as soon as possible is the number one priority for Event Organizers.
To learn more about our easy to set up, online and onsite registration capabilities, visit the Race Registration Software page. For more information regarding onsite packet pick up, dynamic bib assignment and Launch capabilities, visit our web page here.
Event Organizers at the Turkey Day 5K Minneapolis know that getting timely results to almost 9,000 participants is no small feat. Enter Athlinks Services Scoring and Results platform. With our unmatched capabilities, Participants and Spectators can check results immediately after crossing the finish line ensuring your Athletes are home in time to take the turkey out of the oven.
Pro Tip: Encourage Athletes and Spectators to become Athlinks Members before your event because as splits and final results are generated during a race, they automatically populate in Athlinks. This allows Athletes and Spectators to immediately view and share results, engaging with your event, fellow Athletes, family, and friends.
Check out the Athlinks Services results posting and hosting capabilities on our Results page.
Capture Every Moment
When it’s all about the memories and time spent with friends and family, capturing those moments should be a top priority for Event Organizers. Almost instantly after crossing the finish line, Turkey Day 5K Minneapolis participants can find and download race photos, posted right alongside their results. Within 24-48 hours, participants can check back in to the Life Time Turkey Day website and find ALL photos from the day, from on-course to start and finish line of themselves and family members.
Athlinks Services media opportunities have been proven critical to the success of multiple events because we know the influence photography has on participant satisfaction and engagement. Our media packages can include free, downloadable sponsor-branded photos, dynamically personalized photo email marketing, push automatic Facebook postings, participant videos and sponsored commercial previews, sponsor-branded results and media pages, photo API, Native App image downloads and participant photo MMS delivery.
For more information about the media and sponsorship opportunities Event Organizers have access to via Athlinks Services, visit our Media page.We’re proud of the way our top of the line products have been used in the production and execution of such a timeless tradition in downtown Minneapolis. To learn more about the Life Time Turkey Day 5K Minneapolis and how to register follow the page link.
To learn more about the Athlinks Services product suite and how it can take your Turkey Day event from its first year to its 30th, reach out to one of our dedicated Account Managers at firstname.lastname@example.org.